Deion Sanders is formally head coach at Jackson State, and we now understand how a lot he’ll be making throughout his tenure within the Southwestern Athletic Convention.

Per Sports activities Illustrated, Jackson’s contract is a four-year, $1.2 million take care of a minimum of $120,000 in annual incentives. He may even obtain an computerized extension for an eight-win season.

That $300,000 wage is according to many FCS coaches, which in all probability makes it a cut price contemplating what Jackson State is already getting out of its massive transfer.

The college advised the Clarion Ledger on Tuesday that it estimates its athletic division’s advertising and marketing and promotional worth has already elevated by $19 million since Sanders’ hiring was introduced. The hiring has drawn appreciable consideration within the media, and can seemingly translate to elevated eyeballs when this system is enjoying soccer once more.

Prime Time got here at an affordable worth for Jackson State. (Picture by Maddie Meyer/Getty Photographs)

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The hiring nonetheless comes with its tradeoffs, like Sanders’ lack of teaching expertise above the highschool ranks. Nevertheless, it’s not usually an FCS group get some of the well-known gamers in NFL historical past to decide to its model, and the potential advantages are appreciable.

Sanders is already seeing wins within the recruiting division, touchdown a three-star recruit with a number of Pac-12 gives on Wednesday. We’ll see if his son Shedeur, a three-star recruit with 23 scholarship gives per Rivals, will be a part of him as nicely.

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